Kelly Pasour Kelly Pasour

Social Media 101: Terms You Should Know

In today's digital age, social media has become an indispensable tool for businesses aiming to reach and engage with their target audience. From increasing brand awareness to driving sales, understanding the language of social media marketing is crucial for success. Whether you're a seasoned marketer or just starting out, mastering these seven essential terms will help you navigate the ever-evolving landscape of social media:

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Kelly Pasour Kelly Pasour

Understanding Meta AI: What Business Accounts Need to Know

In the evolving landscape of social media and digital communication, Meta AI, formerly known as Facebook, Inc., is paving the way with its innovative approach to artificial intelligence (AI). For businesses leveraging social media platforms to connect with customers and drive growth, understanding Meta AI's AI technologies is crucial. Here's a breakdown of what business accounts need to know: AI-Powered Insights: Meta AI harnesses AI to provide businesses with valuable insights into their audience demographics, preferences, and behaviors. Through features like Facebook Insights and Instagram Insights, businesses can access data-driven analytics to optimize their marketing strategies and content.

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Kelly Pasour Kelly Pasour

7 Myths About Hashtags

Hashtags have become ubiquitous in our digital age, serving as powerful tools for social media engagement and content discovery. However, amidst their widespread use, several misconceptions have emerged regarding their effectiveness and best practices. In this blog post, we delve deeper into these myths and unveil the truths behind them.

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